OUR VISION and mission

To be the leading fashion lifestyle retailer in Africa whilst growing our international footprint by providing innovative products, creative customer experiences and by leveraging our portfolio of diverse brands to differentiate our offering.

Our talented and engaged people will always be guided by our values, social conscience and customer-centric mindset.


  • Passionate about service
    We passionately and truly believe that the customer comes first
  • Resilience
    We have the courage of our convictions and the boldness to constructively challenge
  • Integrity
    Our word is our honour, we are honest and ethical
  • Dignity & respect
    We treat everyone the way we want to be treated
  • Empowerment
    We embrace diversity and create equal opportunity for all in a supportive environment
  • Excellent performance
    We are accountable and drive performance in a creative and innovative way



Through our 28 fashion-forward brands trading out of 4 034 outlets in 32 countries globally, we offer our customers clothing (men, ladies and kids), jewellery, cellphones, accessories, cosmetics, sporting and outdoor apparel, as well as homeware and furniture.


Diversification through cash and credit turnover, physical and online sales channels and a portfolio of brands spread across different merchandise categories and geographies.


Consistent performance with a compound annual growth rate in turnover of 17,3% and compound growth rate in headline earnings per share of 7,8% over five years.


Experienced executive management team with an average of 22 years’ service.


Market-leading in-house capabilities for store design and upgrades, fashion design and manufacturing.


A unique online platform where customers can shop across all our TFG Africa online brands and only check out once, choosing from multiple payment options such as their TFG account card, credit or debit cards, eGift cards or SnapScan.


The Group’s technology partnership programme, which sees TFG work with a number of start-up companies, provides TFG access to scarce technology talent and innovation.


Through sustainable supply chain optimisation, lean manufacturing and increased local employment, the Group delivers tangible social and financial results for our stakeholders.

Salient features



Group retail turnover up 21,4% (constant currency +23,0%) to R28,6 billion


Gross margin

Gross margin improved to 52,5% (March 2017: 49,7%)


Headline earnings

Headline earnings excluding acquisition costs up 9,6% (constant currency +10,2%) to R2,5 billion


Headline earnings per share

Headline earnings per share excluding acquisition costs up 3,4% (constant currency +4,0%) to 1 136,5 cents


Free cash flow

Free cash flow up 44,8% to R1,9 billion


Final dividend

Final dividend of 420,0 cents per share – a 5,0% increase


Total dividend

Total dividend of 745,0 cents per share – a 3,5% increase



We will deliver superior customer experiences across our retail brands.

We will grow our customer base through an appropriately targeted customer acquisition strategy.

We will leverage data science to improve our customer experience and engagement across all our retail brands.


We will embed a performance-based culture that ensures we attract, retain and develop the best talent in the industry.


Our brands will optimise their supply chain capability, including their suppliers, buying processes and quick response capability.

We will optimise the flow of goods from source to customer to enhance the customer experience.

We will enhance Return on Capital Employed (ROCE) by optimising profitability and capital management.


We will be the leading lifestyle retailer in Africa whilst growing our international footprint.

We will deliver a customer-focused, digital omnichannel ecosystem.

Read more in our strategy overview.